Nike inflicts huge home defeat on Adidas by nabbing German soccer team kit deal
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Things have gone from bad to worse for Adidas. After a costly break-up with US rapper Ye that helped push the German sportswear giant into a rare loss last year, it’s now suffered a bruising defeat on home turf.
The German Football Association (DFB) announced Thursday that the company’s arch rival Nike (NKE) will be the official kit supplier for national soccer teams from 2027 until 2?034. The decision brings to an abrupt end more than seven decad
